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38-16   This is Not Your Father’s Negative Campaigning: Analyses of How Visual Content is Leading Mainstream Media and Elections into Uncharted Territory
Date: Thursday, Aug 30, 10:15 AM
Co-sponsored by 36-30

Chair: Christopher C. Hull
Georgetown University, hullc@georgetown.edu

Author(s):
Thwarting the Overall Slackness: TV Advertising During the 2005 National Election Campaign in Germany
Christina Holtz-Bacha
University of Erlangen-Nuernberg, Germany, christina.holtz-bacha@wiso.uni-erlangen.de
  Eva-Maria Lessinger
  Institut für Publizistik, eva.lessinger@wiso.uni-erlangen.de

Videostyle and Webstyle: Political Advertising on Television and the Internet
Lynda Lee Kaid
University of Florida, lkaid@jou.ufl.edu

Creating Visual Clash: Analyzing the 2004 Presidential Debates from All Angles
Mitchell S. McKinney
University of Missouri, Columbia, McKinneyM@missouri.edu
  Sumana Chattopadhyay
  Marquette University, sumana.chattopadhyay@mu.edu

Mudslinging in the 21st Century: Evaluating First- and Second-Level Agenda-Setting Effects of Negative Video Content from YouTube
Andrew Paul Williams
Virgina Tech, apwilliams@vt.edu


Discussant(s): Alison Howard
Dominican University of California, alihoward@comcast.net